The information age has changed many things, paving the way for many industries to keep pace with technology and embrace automation. Automation has replaced manual tasks, offering users the convenience of a single click, making today’s tasks easier. With smart and sophisticated technology, we have not only been able to streamline our business processes, but also collaborate and share information in real time with all business stakeholders.

The World Travel & Tourism Council (WTTC)’s annual economic survey found that 2016 was a successful year for the travel and tourism sector, thanks to an improving economy. In a year of significant exchange rate fluctuations, international tourism spending in 2016 was 14% higher than previous record levels in real terms, while domestic spending was 6% higher than the previous record. 2017 is set to be a more promising year for the travel and tourism sector as growth accelerates in the global economy, driven by rising employment and consumer spending. The sector’s contribution to GDP is expected to increase by 4.3% this year, up from 3% in 2017, and international growth is expected to once again outpace domestic growth.

Technology has made significant strides in enabling travel businesses to overcome borders and barriers. Insight into sophisticated travel software like Naman Technolab

GLOBALIZATION - Bringing the world closer together

Limitations due to distance have been overcome. This means that they can not only collect or share content with distributors or suppliers based in any corner of the world easily, but also overcome barriers due to language, cultural and geographical boundaries. This allows travel agencies and companies to buy and manage inventory from different suppliers around the world and offer this inventory at a better price.

COMMUNICATION - Anytime, Anywhere

Technology allows travel companies to communicate simultaneously with all external and internal audiences, regardless of their location and time zone. This has allowed them to process and transfer information on the web faster than the network and its connections throughout the day.

SATISFACTION - The customer is king

Today, the travel industry relies heavily on technology to run its business, improve its processes and increase its profitability. Companies like Naman Technolab enable travel companies to successfully promote and sell services and products to meet the demand, need and desires of end consumer travelers.

So, Let's take a look at some of the benefits of adopting travel technology

 

1. Visibility

There is no doubt that OTA listings increase the visibility of your business. The technology provides a platform for smaller operators to be visible in a large new market. Even with a beautiful, functional and SEO-optimized website, you would have difficulty reaching a wider market with your efforts. Listing with OTAs allows you to reach customers beyond those who are already aware, on a global scale. And there really isn't anything bigger than this.

2. It's easy!

One of the main reasons customers use OTAs is that it gives them a wide range of choices, while making it easier for them to compare relevant accommodations side by side. For many customers, price will be an important part of this comparison, but it won't be the only factor.

For some providers, this comparison will be quite threatening, but if it is seen as an opportunity to differentiate and Highlight the elements that make your accommodation special, it can be a great showcase for your business. Although the hotels listed on these pages are supposed to compete solely on price, consumers are also looking for the best value: quality, location, and service are all important influencing factors. Encouraging past customers to vouch for you in these areas can be a real selling point, which brings us to our third big benefit...

3. Ratings and Peer Recommendations

OTAs allow guests to read reviews and get a feel for the hotel from the guest's perspective, giving them confidence to book

Hoteliers review websites before booking a hotel, and many of them say that the opinions of others influence their choice of hotel. It's clear that consumers are looking for validation of their choices before making their reservation. You can use feedback to further develop your product and service and to respond directly to customers in case of an issue. OTAs allow customers, past and future, to book with confidence.

OTAs are here to stay, so it’s all about using them to your advantage.

Use them for the exposure they can give your business, but don’t rely on them alone to continue to attract new customers. Developing your marketing and customer loyalty plans to encourage new visitors to book directly with you on subsequent trips will improve the profitability of these customers and their customers.

In addition to these adaptations, travel technology also helps in the following ways.

 

1. The technology or software provides the opportunity for expansion, collaboration, and flexibility for travel businesses.

2. The company is characterized by the implementation of various online reservation software into the existing business systems of travel agencies, hotel chains, airlines, car rental companies, and other products of the travel industry.

3. Operating and distribution costs are reduced.

4. Technology enables high-quality and effective market research.

5. Travel Online travel technology and software have proven to be a cost-effective way to promote tourism and sales.

6. Visualizing tourisms services and product through multimedia technology's leaves a lasting impression on potential customer.

7. Increasing the efficiency of travel agencies and tour operators by accelerating communication.

Naman Technolab is a leading provider of travel technology, providing tour operators and travel agencies with methods to adapt to these travel trends and increase the potential of their business to achieve higher profits. Address:

Naman Technolab

FF-55, Galleria Tower, River Heights Rd,

Raj Nagar Extn, Ghaziabad, U.P. - 201017, INDIA

Web: https://www.namantechnolab.com/

E-mail: [email protected]